American Senior Lending has partnered with Trust & Will to provide you with a Free Living Trust* when you complete a Reverse Mortgage with us.

Your Estate Planning is important to us and we would like to help! We care enough to make this EASY for you to complete a living trust online – complementary* when you complete your Reverse Mortgage with us.

Here is how this works:

  1. Speak with an American Senior Lending Loan Officer at 866-399-4961 who will help you determine the right Reverse Mortgage for your needs.
  2. Complete a Reverse Mortgage Application, Reverse Mortgage Counseling, and an Appraisal later in the process.
  3. If your loan application is approved and funds, we will pay for your new Living Trust* through Trust & Will as our way of saying thank you!

Start exploring your Reverse Mortgage options today and let’s get you on your way to your new Living Trust!

Call us today at 866-399-4961
Email us also at: contact@americansenior.com

Schedule a Call with Us
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Start exploring your Reverse Mortgage options today and let’s get you on your way to your new Living Trust!

Call us today at 866-399-4961
Email us also at: contact@americansenior.com

*Must apply for a Reverse Mortgage by June 1st, 2025 to receive this offer. American Senior Lending will pay for the cost of the creation of your Living Trust document only. You will still be responsible for the necessary notarization and recording fees. Attorney Support/Review costs are not included.  The borrower should consult legal counsel.  American Senior Lending and Trust & Will are separate entities and not affiliated.  A consumer is not obligated to use either or both companies.  American Senior Lending is a mortgage lender and not a law firm and cannot provide legal advice. 

Eric Ellsworth

EVP of Sales | NMLS #225143

Eric is a distinguished leader in the mortgage industry, with over 22 years of experience and 16 years focused on reverse mortgages for seniors. As Vice President of Consumer Direct at Reverse Mortgage Funding (RMF), he built and led a top-performing sales team of 90+ mortgage loan officers, securing RMF’s position as a top three lender and servicer monthly. Simultaneously, he co-led a retail team of 125+ outside originators, further expanding RMF’s market dominance.

Before RMF, Eric propelled Liberty Reverse Mortgage (formerly Genworth Financial) to the number one reverse mortgage retail lender in the nation by establishing a 100+ employee call center and managing 90+ nationwide loan originators.

Eric plays a pivotal role in marketing, enhancing referral partnerships, direct-to-consumer initiatives, and wholesale efforts through his leadership. His success is driven by data and performance tracking. Licensed in 11 states and a California Department of Real Estate Broker, Eric’s proven track record of leadership and innovation is poised to attract significant investment opportunities.